FREQUENTLY ASKED WEB DESIGN QUESTIONS
There’s some questions we get asked often when people are looking to get a new website built, or if they need some help with their digital marketing.
The Q and A’s below should help you with your web design, SEO, SEM or Digital Marketing journey.
That said – sometimes it’s easier to jump on a call and ask – there’s no obligations here, just as long as you get the answers to your questions!
WEB DESIGN AND DIGITAL MARKETING FREQUENTLY ASKED QUESTIONS
Why do I need a website for my business?
A website is an integral part of modern business and serves as a silent salesperson available 24/7. It allows customers to find you at the exact moment they are looking for your services, regardless of standard business hours. It also provides a professional platform to display contact details, service areas, pricing, and galleries of your work.
How do websites get designed?
Every project is different. We work with you to understand your vision, customer base, and specific needs. We then craft a design and review the proofs with you online to ensure it functions and looks exactly as required before we convert it into a live, working site.
How much do websites cost to make and run?
Costs vary based on design complexity, required features, site size, and customization needs. We provide a full, plain-English written proposal for custom projects and offer fixed-price packages for smaller or startup ventures.
Do you have to pay a fee every month?
No. We only charge a yearly hosting management and support fee, which covers email account renewals, website hosting, and email support. We can also manage domain name renewals upon request.
I need an update done to the content on my website - how does this happen?
Simple! With our latest content management systems, you can simply login, make the change, click update and it goes live! If you’d rather get us involved to do some major changes, design a new page or make some more complex edits, just let us know what you’d like and we’ll provide a fixed price costing. Any changes that require our intervention will incur a ‘web design change request cost’. But don’t forget – with a content management system, you can perform changes yourself, anytime at no extra cost!
My website is old and needs updating - can you help?
Yes. We can completely revamp the look of your site, analyze its performance using real-time data, and migrate it to a new CMS-based system that includes mobile responsiveness and lead-capturing capabilities.
How do you understand the vision I have for my brand?
We work with whatever you have—whether that’s sketches, references, or existing branding. If you aren’t sure what you want, we provide numerous design options and iterate until we find the look and message that perfectly suits your brand.
What is a content management system?
A content management system (CMS) allows you to manage minor amendments to your website. We provide help sheets and email support upon completion to help you get accustomed to the system.
My competitor has a great website - can you help me beat them?
Yes. We can completely revamp the look of your site, analyze its performance using real-time data, and migrate it to a new CMS-based system that includes mobile responsiveness and lead-capturing capabilities.
How does website maintenance help?
Routine maintenance ensures you are up to date with the latest security protocols, which helps prevent attacks. It is significantly more cost-effective to maintain your site than to pay for restoration if a breach occurs.
Is my website offline during maintenance?
No. All updates are performed offline and tested before going live to ensure zero downtime.
How much does website maintenance cost?
Costs depend on the complexity of the request and the time taken. We recommend regular maintenance every 6–12 months and are happy to provide a free quote for any specific needs. Find out more about our website maintenance packages here.
Why is website maintenance necessary?
Like any software (or even a car), websites require regular updates to maintain performance and security. Missing these updates can slow your site down or leave it vulnerable. Click here to learn about our website maintenance packages.
Can I perform updates myself?
Yes, you hold the keys. If you are technically minded, you are welcome to maintain your own site. However, if technical issues arise, our standard maintenance and recovery charges will apply for fixes. We do also offer a range of service options – so if you’d like us to maintain your website – simply get in touch and we’ll get you looked after! For more information on our website maintenance packages, click here
How do you backup a website?
Your hosting account performs an automatic backup every 24 hours. We also take a final copy of the site for offline storage upon completion. We can provide a backup to you on request for your own records.
How much does SEO cost?
We start from $120+GST for 2 hours per week with no lock-in contracts. We offer a free, non-automated SEO report to show where you currently rank and what we can do to help you climb to page one.
Can I just do my own SEO?
You can, but be cautious. We share our findings to help you make data-driven decisions, but SEO done incorrectly—such as through keyword stuffing or low-quality backlinking—can severely penalize your site on major search engines.
Can I have videos and my YouTube Channel on my new website?
Yes. We can integrate them during the design stage or you can upload them yourself using the CMS after the site is completed.
How long does it take to see results with SEO?
Most sites see improvements on key points within days. The time it takes to reach higher rankings depends on the competition for your target keywords and phrases.
How much does PPC Advertising cost?
It depends on keywords, competition, and your website design. We can provide a budget guide before you start. Unlike traditional advertising, you only pay when someone clicks on your ad and visits your site.
What is PPC Advertising?
These are campaigns where you pay to secure a top position on search engine results pages, such as appearing at the top of Google for specific local search terms.
Do I need a logo?
A logo is the foundation of your brand. It separates your business from low-quality, “overnight” operators and provides a consistent visual identity for your website, marketing materials, and signage.
How much does a logo design cost in Australia?
Simple, creatively crafted logo designs start from $300+GST. This includes the complete brand vision and all necessary assets for both web and print formats.
